In this day and age most of your competitors can be found online. So knowing how to do some quick and easy online competitor intelligence gathering may give your business an advantage by helping you counter their strengths and/or exploit their weaknesses. Here are four incredible resources that will give you key insights into how your competitors conduct business… and they’re FREE.
1) Spyfu.com Discover how your competitors are marketing their products/services online through Google Adwords. You can find out how much they pay for search advertising, how many clicks they receive, their average page position, the exact keywords being used to rank in organic searches, who your top competitors are and more. This is an extraordinary research tool that every business should be using.