Blog entries posted in small business tips

Seven Secrets to Help Close Every Sale

Administrator — Wed, 11 Nov 2009 16:23:11 +0100

Courtesy of Cohen and Pratt's "The Business Advisor

It’s not a sale until you get the commitment. Here are seven proven ways to help you lead your prospect to a commitment so you can close more of your sales opportunities.

1. Simply lose the always be closing mindset and live with the mindset of always be "opening relationships for the long term."

2. Never Prejudge, You just never know who will be your next huge sale, therefore never prejudge anyone. Let them tell yRead More...

4 Ways to Research Your Competitors - FREE

Administrator — Wed, 11 Nov 2009 16:16:45 +0100

In this day and age most of your competitors can be found online. So knowing how to do some quick and easy online competitor intelligence gathering may give your business an advantage by helping you counter their strengths and/or exploit their weaknesses. Here are four incredible resources that will give you key insights into how your competitors conduct business… and they’re FREE.

1) Spyfu.com Discover how your competitors are marketing their products/serviceRead More...

CPC vs. CPM: Which delivers better ROI?

Administrator — Wed, 11 Nov 2009 15:02:48 +0100

In this corner of the ring is cost-per-thousand, the oldest advertising pricing model. And in the far corner, the opponent: cost-per-click. They’re slinging it out in the battle of the advertising pricing models. Who’s the champ? The battle of CPC versus CPM has come to the forefront now that online advertising is reaching maturity. Which is better: CPC or CPM? It’s the question that marketers have been asking since the beginning of the online advertising age. MathematicalRead More...